Using Business Intelligence for Product Personalization
Consumers these days are not satisfied with the run-of-the-mill options an e-commerce business can provide for them. Instead, they prefer products that allow them to showcase their personality. Many e-commerce stores are now mimicking the brick & mortar store strategy that started with personalized gift items like phone cases, laptop sleeves, and mugs and providing […]
How to Make Money Using Online Marketplaces
Many People wonder, but how do you make money using online marketplaces? Is it really as easy as it seems? When you run an online marketplace, you act as the connection between the buyer and the seller. Effectively, you offer them a platform to sell their products – a platform that you can monetize. There […]
How to Create and Run Your Own User Forum
Having your own web forum is not a bad idea. User forums, like anything else over the internet, can be monetized and you can earn from running your own discussion forum. Many businesses prefer to run their own internet forums to provide superior customer support and experience, and it works really well for them. If […]
What is an Outsourced Sales Manager?
We have been asked quite a few times what an Outsourced Sales Manager or a Fractional VP of Sales is. They are very similar to a fractional CFO or comptroller for finance. Many companies that do not need a full-time finance resource can bring in a part time financial resource to handle the book and […]
Manufacturing & Distribution: Predictive & Prescriptive Analytics
With the sheer amount of raw information available to businesses regarding their manufacturing and distribution, it can be tricky for companies to filter out meaningful data to improve their decision-making abilities. Therefore, companies are now turning to more sophisticated data analytics and business intelligence software to optimize their supply chains and see an increase in […]
Magento Open Source vs Enterprise & How We Can Help
Magento is one of the most popular ecommerce platforms on the market. It currently has two versions in the market but customers may be confused why there are two editions for each version. Turns out, there is only one for each. Magento Community Edition was renamed Magento Open Source. Magento Enterprise Edition was renamed Magento Commerce. Let […]
Benefits of Starting Your own Marketplace
EBay, which was the first company to play by the marketplace model, is now 22 years old, and it’s safe to say a few internet ages have passed since then. So if they are still running the business, then they must have done something right! Let’s have a look at the eCommerce giant and see […]
Top Marketplaces for Retailers
Online shopping has become all the rage since the past few years. With credit cards becoming easier and online marketplaces popping up, online shopping today is more convenient, provides a greater variety and has more credibility and customer service than brick-and-mortar stores. With the COVID-19 pandemic, we saw online shopping take new highs. Everybody sat […]
Black Friday & Cyber Monday 2020 is History! Now Let’s Learn From It!
https://youtu.be/ULVwU_DcdX0 Black Friday/Cyber Monday (BFCM), and the rest of the holiday shopping season is in the rearview mirror. Black Friday was up 22% year-over-year. Cyber Monday was up 15%. Bots were buying up all the Playstations. It’s 2021 and shoppers are still returning holiday purchases to Amazon sellers. Those returns will wind up going to… […]
Post-Holiday Returns Options for eCommerce Retailers
As smooth as online shopping can be, there are, of course, those who have bad experiences. As with any other type of shopping, online shopping may come with challenges like defective products, unsatisfied customers, and unreasonable and demanding shoppers. To deal with this smoothly, it is recommended that businesses draw up a clear return and […]