Why Retailers Should Use SMS Marketing
When it comes to marketing one’s business, there are quite a few options available, but not all marketing tools can provide you with the results you need. For instance, those retailers who use email campaigns know all too well that it doesn’t really matter how well crafted your email is; if it sits unopened in […]
Advertising Options for Retailers 2021 Vs. 2019
The COVID-19 pandemic resulted in an almost overnight closure of retail stores and the opening of a remote working model for most businesses. Ecommerce retailers are now facing more pressure than ever as they see unprecedented demand in online orders. In addition, since there are so many online stores to choose from, ecommerce businesses need […]
ADA Compliance for E-Commerce Retailers: Why Is It Necessary?
The Americans with Disabilities Act was signed into law on July 26, 1990, to increase access and provide equal opportunities for people with disabilities. For retailers, this law extended not just to brick-and-mortar stores but also to digital properties, including ecommerce stores and mobile apps. Today, big name retailers like Amazon, Target, and eBay have […]
Post-Holiday Returns Options for eCommerce Retailers
As smooth as online shopping can be, there are, of course, those who have bad experiences. As with any other type of shopping, online shopping may come with challenges like defective products, unsatisfied customers, and unreasonable and demanding shoppers. To deal with this smoothly, it is recommended that businesses draw up a clear return and […]